The digital realm is constantly evolving, and staying ahead of these changes is crucial for website owners and digital marketers alike. In March 2024, Google announced its latest Core Update, a move that has set the SEO community abuzz with anticipation and concern. In this blog post we’ll aim to dissect the Google March 2024 […]
In the digitally-driven marketplace of today, local businesses—from quiet florist shops to bustling restaurants, from dedicated wellness centres to hardworking tradespeople—find themselves navigating the complex web of online visibility. Amidst the range of digital marketing strategies vying for attention, Local Search Engine Optimisation (Local SEO) emerges as a beacon of hope for these local establishments. […]
The Sydney Build Expo 2024 is shaping up to be an unmissable event for professionals in the construction, architecture, engineering, and infrastructure industries. Set to take place on the 1st and 2nd of May 2024 at the International Convention Centre (ICC) Sydney, this expo, now in its 8th year, is recognised as the best-attended construction […]
As the digital landscape continues to evolve at a fast pace, the year 2024 stands as a pivotal moment for businesses to reassess and reinvigorate their digital marketing strategies. At Digital Presence, we understand that the cornerstone of a successful online strategy is robust and innovative SEO (Search Engine Optimisation). In this blog post, we’ll […]
In recent years, the global landscape has experienced profound changes, reshaping various industries. As we head towards 2024, it’s vital to understand which sectors are poised for growth and how this business opportunities. Here’s an overview of industries expected to boom in 2024 and beyond: Healthcare Healthcare remains a fast-growing sector, with an increasing demand […]
Businesses and marketers are constantly racing to remain ahead of the curve in the dynamic world of digital marketing as SEO continuously evolves. The recent SEMrush report regarding keyword searches on Google offers a wealth of facts that can assist us in changing our strategies as we find ourselves towards the back end of 2023. […]
AI is the future of SEO, and businesses can now leverage the best AI SEO solutions to help them reach their objectives. SEO, or Search Engine Optimisation, is a tactic used by organisations and websites to rank higher on search engines. AI is increasingly becoming a go-to technology for SEO practices in today’s digital world. […]
The particular SEO keywords that people search for can largely vary according to the industry niche and target audience. With that being said, there are numerous general categories of keywords that are commonly associated with search engine optimisation. These are some of the most popular SEO keyword categories: Broad Industry Keywords: These keywords are the […]
It is essential for anyone who wants to get the most out of their online search experience that they explore and understand the various range of search queries. By understanding the different types of search queries, you can improve your chances of finding relevant information quickly and efficiently. In this article, we will discuss the […]
The importance of SEO keyword research in the field of digital marketing is without dispute. It might be challenging to know where to start, though, with so many resources and techniques at your disposal. Mastering the art of conducting effective keyword research is crucial for ensuring the success of any digital marketing strategy. By being […]